Reputation Marketing
Reputation Marketing Helps Consumers Find Companies They Can Trust. You Can Take Control And Use Reputation Marketing To Drive More Business.
Having a good reputation is only half the battle. If yours needs improvement, we can help. But if you already have a good reputation, we can show you how to leverage that hard work into more customers quickly. VTG Business Group has Reputation Marketing tools to build and market your Five Star Reputation.
Perception Is Reality
Your business is directly linked to the public perception of your company. Your success, the ease with which you gain business, and how consumers view your business can all be affected by it. A minor mistake can lead to a publicly visible, bad review that hinders your business. But, there are solutions. VTG Business Group in Arlington, Texas helps many small businesses build & promote their “best-selves” to their local market.
Reputation Marketing Services from VTG are designed around the approach that your reputation can be within your control. We give you the tools to respond to negative feedback before it even reaches a review site. VTG can also help you increase the number of reviews you receive. We also teach you to improve the rate of positive feedback and prevent negative reviews before they happen.
Make Sure You Benefit From All Your Hard Work
You and your family have probably spent a long time building and cultivating your business. You’ve invested a lot of money, effort and energy into it. Time with your family may have suffered because you have been toiling to build your local small business. You may even finally feel like you can take a deep breath and relax… Until the time that the new prospects and customers stop coming in and the phone calls slow to a crawl. Many small business owners have found themselves in this position and didn’t have a good explanation why that situation arose. You and your Manager’s continue to make sure that you are still providing great service and your previous customers still love you, but your operation is beginning to struggle.
Ultimately, you find out from an existing, loyal patron that your business has had some negative reviews posted online. Now you begin to see that your online reputation is showing a skewed perception of your business that is stopping new customers from calling and clicking. If it sounds like it could be the plot of some bad movie, unfortunately it is all-to-real for many local small businesses. VTG Business Group offers a complete strategy of building, managing and ultimately marketing your online reputation with services like social-monitoring, online PR, negative-content-filtering and negative content-removal, engagement, social-media content-promotion. Our compilation of Reputation Marketing tools allows us the technology to help you build and promote a positive online profile aimed directly at your target audience in mind.
You Will Be Found Online...
That doesn't mean you will be chosen. If you don't take an active role in managing and marketing your reputation, then the general public (and maybe your competitors) will do it for you. Remember, it's easy for anyone to go online and trash your company; All they need is a phone and two thumbs. Whether you're ready or not, It's time to get pro-active! se what info gets highlighted. Monitor listings & reviews, Solicit more feedback Post positive feedback online
Reputation Marketing Services From VTG
Increase Your
Visibility
We make sure you are visible in the most important directories & site listings.
Promote
The Positive
Great reviews are truly “great” when they are effectively promoted to help improve your perception.
Reduce
The Negative
We help quiet the noise that sometimes pops up. We will help you salvage an unhappy customer before they post online.
Increase
Good Reviews
We help you grow real positive reviews from your clients and customers in a natural, sustainable way.
VTG Deliver's Excellence
Every client and project from us receives the same high-standards approach. Everything we do has a few design attributes in common. Not because they are fast but because they form the foundation of a highly effective Reputation Marketing campaign. a After all, this is your reputation we’re presenting to the world.
We Deal With The Dunderheads…
So you don’t have to! Solutions to fit any small business. Reach Out & Let’s Get Started On Your Dunderheads Today.
Frequently Asked Questions About Reputation Marketing
Reputation management primarily deals with monitoring how often a company’s name or its products and services are mentioned on various directories, review sites, and social media platforms. You can think of reputation management as “damage control” because you are always dealing with actions after-the-fact. Actions are implemented to react to what has already been posted online. Obviously, this is a “defensive” position. Conversely, Reputation Marketing is a very pro-active strategy. It’s not merely enough to get a 5-star reputation, it must be marketed online. That enables your 5-star company to be viewed as the market leader in your niche and the clear choice for consumers seeking your services.
Having lots of great reviews is an excellent start! That means you are already focused on providing a first-class customer experience. However, that is only the beginning. Firstly, those great testimonials need to appear not only on your own website but across the web as well. This is what makes them so effective. Your office staff can’t just post all these themselves because most of the big review sites have created special algorithms and filters that delete duplicate reviews that are posted from the same computer IP network. Also, the reviews themselves should be created to achieve a specific strategy in order to convert your prospects into loyal customers. We work with our clients and implement specific systems that help to get those strategically-written reviews that really convert. We also market those glowing reviews online using our own specific strategies and tactics so that they will remain highly visible for any potential prospects to see.
First we check your online presence. We see if you’re visible and if the information is correct. Then we work with you to generate a Reputation Marketing Strategy.
We have proven programs that can help you generate natural, authentic 5 star reviews to improve your online reputation. If you already have a 5 star reputation, Great..! We will help you promote it across multiple channels so that you can capitalize on the high levels of service your company provides. And remember, reviews almost always have a direct influence on local search listings. If you want to show up higher on Google or Bing local map listings, then you must support efforts to build and promote your online reviews.
Because we will help you build 5-Star reviews across multiple platforms. We have proven programs that can help you generate natural, authentic 5 star reviews to improve your online reputation. If you already have a 5 star reputation, Great..! We will help you promote it across multiple channels so that you can capitalize on the high levels of service your company provides. And remember, reviews almost always have a direct influence on local search listings. If you want to show up higher on Google or Bing local map listings, then you must support efforts to build and promote your online reviews.
If you already have a great reputation, Congratulations! That means you obviously understand the value of top rate customer service. However, that by itself isn’t enough because you are never more than one customer away from a bad reputation online. Any of your team members could have an occasional bad day… it happens to all of us. Unfortunately, that could give some first-time customer a bad experience; and their bad review could spread to several different sites, which makes you appear to have a poor reputation. Because most of these review sites display the most recent reviews first, your current customers and potential customers will usually see that bad review before any of your good ones.
There are a number of things that affect your reputation that we can help you with:
Design A Strategy To Help You Get Reviews. Long gone are the days of just hoping and praying some good reviews will roll in. We create a plan tailored to your particular business.
Set Up & Optimize Accounts In Prominent Review Sites. You might be on Google or Yelp, but there are dozens of important review sites. We help you determine which ones make sense to grow. Then we help you get there.
Create A Private Review Page Encouraging Feedback. Even better, this page allows us to capture negative reviews before they are published so that have an opportunity to recover the customer and improve the review.
Encourage Reviews To The Best Sites. Reviews distributed across many reviews sites is important to the success of your online presence. We will help get you there.
Train Your Staff On Great Guest Service. This is a critical step for many small businesses that don’t have the time or experience to train line-level employees on customer service.
Plus tons of other digital solutions. Call us today for more details.